Saturday, March 24, 2012
One Screen To Rule Them All
While hosting this year?s Academy Awards, Billy Crystal cracked, ?I prefer the big screen... which is my iPad.? The remark was an ironic counterpoint to the evening?s theme, ?Let?s go to the movies,? itself a half-hearted attempt to resuscitate flagging U.S. box office sales. On the heels of a year that saw the lowest movie theater attendance in almost two decades, it?s clear that the silver screen feels threatened by younger, slimmer screens. Apple?s new iPad is shattering sales records and quickly ushering in the post-PC era. The company sold three million tablets in the first weekend they went on sale and may sell as many as 66 million by year?s end. Like the iPhone and iPod before it, the iPad is reinventing an entire technology category and bringing it to the masses.
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